The project trains national organisations in the skills for developing distinct narratives that can address different audiences, values and cultural identities. It will convert established testing  methods (such as interviews, focus groups and surveys) into simple approaches that can be applied cheaply by any organisation, even in poorer countries.

The project is conducted by CAN South Asia in collaboration with Climate Outreach and CAN International.

Please contact santosh@cansouthasia.net for more information.